From its beginnings, as a small Parisian formulation laboratory bought out in 1990, in less than thirty years, NUXE has become a global group, present in nearly 60 countries.
NUXE is a French brand founded by Aliza Jabès and a pioneer in natural-origin cosmetology. Each skincare product is formulated and manufactured in France to meet pharmaceutical quality requirements and combines the marvels of nature with the prowess of science while awakening the senses. (45 patents pending - FR).
Attentive to women and led by her own instincts, over time, through NUXE, Aliza Jabès has created irresistible daily skincare for women, including the legendary Huile Prodigieuse® in 1991, which has become an iconic beauty product and the leading oil available in pharmacies*. This has been followed by other success stories, such as Rêve de Miel® lip balm, and anti-aging skincare collections such as Crème Prodigieuse Boost® and Nuxuriance® Ultra.
*Source: IQVIA - Pharmatrend/Paratrend PharmaOne - Women's body oils market in pharmacies and parapharmacies in France - year 2018 – in volume and value.